INTRODUCTION
Professor Patricial Pol is Vice-President, Université Paris-Est, France, Professor at the University Paris Est-Crétei, Bologna expert, and also Member of the IAU board (International Association of Universities).
Currently, she is the principal investigator of a project on Digital Professions that aims to explore identity-construction on YouTube.
SUMMARY
Social realities are often negotiated and determined by elite groups of society, including political and religious leaders, the mass media, and even professional experts, who give meaning to complex, multifaceted constructs such as terrorism consistent with their individual socio-political agendas. The Bush Administrations National Strategy for Combating Terrorism (NSCT) (2003) defines what we the public and media understand by the term terrorism; who are terrorists; what constitutes terrorism; how we can fight terrorism, etc.
MORE
Weapons of Mass Destruction (WMDs), orientalism, and attack vs. self-defence, typically realised through the use of rhetorical resources such as category work, appeals to historicity, negative other-presentation, and the use of metaphor, are utilised. Metaphors are used to construct new and alternate realities. WPMs allow a subjective conceptualisation of reality to appear more convincing through the invocation of emotions and ideologies.